Brain Imaging Study: Thinking About Future Benefits Can Curb Impulsive Decisions

Looks like the key to resisting temptaton can be found in a new brain imaging study from Washington University in St. Louis, a study which found brain activity that differentiated impulsive and patient people. The study, published in the Journal of Neuroscience, found that patient individuals hone in on future rewards in a way that make delaying gratification seem pleasurable. The findings also suggest that impulsive people do not or cannot imagine the future, thus desiring their rewards right away. Click here to read the full story.